Losing ranking positions in the search engines will usually have a corresponding effect on your traffic. If you run a company that depends on online as an important source of business, losing rankings can have a devastating effect on your revenues.

A recovery service is a specialist form of SEO that focuses on getting your rankings back to where they were, and helping you to secure them for the future by optimising your site as effectively as possible. Using advanced analytics and manual forensic audits, a recovery team will pore over every aspect of your website to uncover exactly what is causing your rankings to fall and provide an actionable plan to solve the problem.

There could be any number of reasons why you’re losing rankings, and sometimes it’s very difficult to know exactly what they are. The two most common causes are a manual penalty or an algorithmic penalty from Google, but it could also be a result of a negative SEO attack by a competitor, hacking or malware related.